From October 17th to 19th, the 5th Forum on Cross-disciplinary Construction of Data Assets successfully concluded at Northwestern Polytechnical University (Youyi Campus). Themed "Theoretical Innovation and Best Practices of Data Assets", the forum was jointly hosted by Northwestern Polytechnical University, the China Business Accounting Society, the Accounting Professional Committee of the China Machinery Industry Education Association, and the Greater China Region of the International Data Management Association. It attracted more than 100 university teachers and students, entrepreneurs, and government staff from more than ten provinces and cities including Beijing, Shanghai, and Shandong. For the first time, this forum adopted a parallel model of "industry forum + education forum", with three parallel forums set up simultaneously, exploring the full chain from "theoretical research - talent cultivation - industry implementation".

On the morning of the 18th, the opening ceremony was presided over by Jin Fan, Director of the MPAcc Education Center at Northwestern Polytechnical University. Zhang Shuang, Secretary of the Party Committee of the School of Management at Northwestern Polytechnical University, introduced in his speech the practices and achievements of the school in deeply exploring the field of data assets based on its advantageous disciplines such as "Management Science and Engineering" and "Business Administration". He pointed out that since its inception in 2021, the forum has grown from a single-disciplinary discussion to a cross-domain exchange ecosystem, and has been resonating with the development of the national digital economy. Xie Zhihua, Executive Vice President of the China Business Accounting Society and Director of the Accounting Specialty Committee of the China Machinery Industry Education Association, pointed out that interdisciplinary construction is the key to solving the problems of data asset confirmation, pricing, and circulation. The forum has built a very valuable platform in this field. Wang Guangsheng, Chairman of the Greater China Region of the International Data Management Association, delivered a speech via video and fully affirmed the leading role of the forum in the field of data assets.

On the morning of the 18th, a keynote forum was held. Xie Zhihua analyzed the attributes of data assets and proposed a dynamic pricing approach with his presentation titled "Characteristics and Liquidity Pricing of Data Assets". Zhang Zhijun from JD Cloud shared his insights on "Systematic Construction and Value Innovation of Data Elements", elaborating on the value creation of "data element ×" and the "data chain length" framework. Han Liyan from Beihang University interpreted "The Knowledge Graph Model for Data Asset Pricing" and presented a preliminary pricing model. Hu Bo, Vice Chairman of the Greater China Region of the International Data Management Association, introduced "Research, Development, and Application of Flexible Industrial Internet Infrastructure", outlining strategies to enhance the resilience of the industrial internet. The forum also unveiled the theoretical achievement of the "Golden Cup Model for the Competence Structure of Data Asset Accountants" and the practical achievement of "Intelligent Agents Based on Enterprise Organizations" by Tianyuan Ruixin. Additionally, the launch ceremony for the Northwest Center of the Global Data Asset Council (DAC) was held, with the secretariat being established at the School of Management, Northwestern Polytechnical University.

On the afternoon of the 18th, both an education forum and an industry forum were held simultaneously. The education forum focused on the cultivation of talent for data assets, with Professor Qu Xiaohui from Xiamen University and Professor Zhang Jun from Beijing University of Civil Engineering and Architecture delivering keynote speeches titled "Key Points and Information Interpretation of Data Asset Accounting" and "Exploration of Micro-specialty in Data Asset Management", respectively. Li Yonghong from Xi'an University of Posts and Telecommunications and Jin Fan from Northwestern Polytechnical University shared insights on the construction of data asset accounting courses and participated in a roundtable forum themed "Construction of Micro-specialty in Data Asset Accounting". The industry forum focused on the frontiers of the data industry, with Sun Gang from Shanghai Xinsheng Technology and Lu Shengqiang from Yunji Huahai delivering keynote speeches titled "Data Capitalization and RWA Oracle Outlook" and "Practice and Exploration of Trusted Data Space", respectively. Six entrepreneurs shared typical projects in different fields such as automobile manufacturing, high-end Baijiu, public transportation, and mobile communication, and participated in a roundtable forum themed "Outlook on the Development of the Data Industry". On the 17th, a parallel forum was held, where 18 high-quality papers were presented focusing on empirical research, case studies, and theoretical research on data assets. On the morning of the 19th, some representatives visited Shaanxi Automobile Group Tianxingjian Internet of Vehicles to learn about its integrated "cloud-management-terminal" service for commercial vehicles and the practice of data empowering the entire vehicle industry chain.

The 5th Data Asset Cross-disciplinary Construction Forum innovatively adopted a dual-track parallel model of "educational forum + industry forum", providing both industry practice samples for academia and theoretical support for the industry, and becoming an important bridge for promoting the data asset field from "single point breakthrough" to "systemic innovation". In the future, the forum will continue to leverage its platform advantages, deepen collaborative innovation among government, industry, academia, research, and application, and contribute more to the high-quality development of the national digital economy.

(Written by Tian Haowen; Reviewed by Jin Fan and Jia Ming)